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St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today鈥檚 digital-first communication world. You鈥檒l learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You鈥檒l be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School鈥檚 state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 鈥 a 7.5 脳 increase 鈥 according to a recent report by the . 

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience 鈥 a requirement consistent across all majors in the Jandoli School. The school鈥檚 dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you鈥檒l also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor

      For non-majors, the minor in Communication provides a solid background in the fundamentals of effective communication.


    Learning objectives


    News-Publications-Research- Banner

    St. Bonaventure radio station sending six students to Super Bowl media circus

    Jan 24, 2020, 09:13 by Tim Geiger
    Students from W天涯社区官网-FM, 88.3 The Buzz, St. Bonaventure University鈥檚 nationally ranked radio station, will have a spot on radio row at Super Bowl LIV in Miami next week.

    The Buzz at the Super Bowl?

    Yes. For the third year in a row.

    Students from W天涯社区官网-FM, 88.3 The Buzz, St. Bonaventure University鈥檚 nationally ranked radio station, will have a spot on radio row at Super Bowl LIV in Miami next week. 

    鈥淲e鈥檙e one of the only college stations to have ever covered the Super Bowl,鈥 said senior Steve Wilt, who went to Minneapolis two years ago and Atlanta last year with classmates Joe Ceraulo and Isaiah Blakely.

    Sports Business Journal reported that Columbia University will be attending for the first time, joining returning schools 天涯社区官网, Syracuse and Fordham.

    This year, the students will be joined by three more Buzz colleagues: graduate student Sarah Dezio, sophomore Nicolas Rohloff, and junior Chandler Poczciwinski, the new station manager.

    鈥淚t鈥檚 unbelievable. I鈥檓 so excited to be going,鈥 Poczciwinski said. 鈥淚鈥檝e heard so much about the experience from Steve and Joe and Isaiah.鈥

    Aaron Chimbel, dean of the Jandoli School, said he pulled no strings to secure that many press credentials for a college radio station.

    鈥淭hat was all the initiative and persistence of the students, and they wouldn鈥檛 have been granted that many if they hadn鈥檛 developed a good reputation for their work the last two years,鈥 Chimbel said.

    The students will be broadcasting live from 2-4 p.m. Monday and 2-6 p.m. Tuesday through Friday from radio row at the Miami Beach Convention Center.

    The students already have 15 guests lined up, including former NFL quarterbacks Eric Hipple and Jeff Garcia and former Bears offensive lineman Jimbo Covert, who was just inducted last week into the Pro Football Hall of Fame as a member of the NFL鈥檚 Centennial Class.

    鈥淎nd we鈥檒l line up a lot more when we get down there,鈥 Wilt said. 鈥淟ast year, Terry Bradshaw just finished with an interview next to us, turned around, interrupted our show and came on with us.鈥

    The guests aren鈥檛 limited to athletes. The Backstreet Boys, Busta Rhymes and Snoop Dog have gone on the air with W天涯社区官网 over the last two years.

    The students will also be providing content for other campus media outlets, including 天涯社区官网-TV, The BV, TAPinto Greater Olean and the Jandoli Institute. They鈥檒l also be active on the station鈥檚 social media platforms: Instagram (@thebuzz_wsbu), Twitter (@wsbu), and Facebook (@wsbuthebuzz).

    Chimbel said the scope of the opportunity for the students can鈥檛 be overstated.

    鈥淚鈥檝e never been to radio row, but you can imagine the sheer force of media that鈥檚 in one place at one time,鈥 he said. 鈥淏eing exposed to that environment is unlike anything a student could imagine. To be able to interact and network with people from that many media organizations, not to mention all the Bonaventure alums in the sports media who they can make connections with, is fantastic.鈥

    Despite having gone only twice to the Super Bowl, the students have made an impression.

    鈥淭he first year people were telling us, 鈥楯ust tell (prospective guests) you鈥檙e from Buffalo, not from a college,鈥欌 Wilt said. 鈥淟ast year, people came up to us, remembered our names, and told us, 鈥榊ou tell people you鈥檙e from St. Bonaventure.鈥欌

    The Buzz has been ranked in the top 5 of Princeton Review鈥檚 best college radio station list for more than 20 years.

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    About the University: The nation鈥檚 first Franciscan university, St. Bonaventure University is a community committed to transforming the lives of our students inside and outside the classroom, inspiring in them a lifelong commitment to service and citizenship. In 2019, St. Bonaventure was named the #1 regional university value in New York and #2 in the North by U.S. News and World Report.