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St. Bonaventure University

Content Creation Program


The Bachelor of Arts in Content Creation program at St. Bonaventure prepares students to thrive in today鈥檚 digital-first communication world. You鈥檒l learn to craft compelling stories, manage online communities, and produce multimedia content that informs, entertains and inspires.

Logo for the Accrediting Council on Education in Journalism and Mass Communication

The Content Creation major joins seven other Jandoli School of Communication majors, which are accredited by the Accrediting Council on Education in Journalism and Mass Communications.



Students create content.

Why Study Content Creation at St. Bonaventure?


Hands-on learning from day one.
Work with campus media outlets, student-run agencies and real clients to build a professional portfolio before graduation.

400 hours of internships.
Gain significant industry experience through 400 hours of required internships in roles such as content creator, social media coordinator, or digital marketing intern.

Faculty who know the industry.

Learn from professors with professional experience in journalism, marketing, public relations and multimedia production. You鈥檒l be mentored by experts dedicated to helping you grow as a creator and communicator.

Modern tools for digital storytelling.

Produce and edit your work using the Jandoli School鈥檚 state-of-the-art studios, video labs and creative collaboration spaces.
 
Bona alumni as your magnetic force forward.
St. Bonaventure alumni include Pulitzer Prize winners and Emmy, Sports Emmy, duPont-Columbia, Edward R. Murrow, George Polk and Peabody award honorees, plus a National Association of Black Journalists Hall of Fame inductee, a three-time National Sportswriter of the Year and a three-time New York Sportswriter of the Year.


Internships equip you to meet a fast-evolving marketplace.


The creator economy is surging: full-time digital creator jobs in the U.S. soared from approximately 200,000 in 2020 to 1.5 million in 2024 鈥 a 7.5 脳 increase 鈥 according to a recent report by the . 

As content creation and visual storytelling become central across industries, this program positions you directly for that growth.

In our BA in Content Creation, you will complete 400 hours of internship experience 鈥 a requirement consistent across all majors in the Jandoli School. The school鈥檚 dedicated internship coordinator will guide you in securing meaningful placements both on campus and off. Meanwhile, you鈥檒l also gain hands-on opportunities through our many campus media outlets.



Program Information


Bachelor of Arts in Content Creation


  • Communication minor

      For non-majors, the minor in Communication provides a solid background in the fundamentals of effective communication.


    Learning objectives


    News-Publications-Research- Banner

    TAPinto network highlights work of Bona journalism professors and students

    Apr 3, 2020, 15:34 by Tim Geiger
    TAPinto, a network of more than 80 local news sites, has selected Jandoli School of Communication faculty members Anne and Richard Lee as the network鈥檚 featured franchisees for the month of April.

    TAPinto, a network of more than 80 local news sites, has selected Jandoli School of Communication faculty members Anne and Richard Lee as the network鈥檚 featured franchisees for the month of April. The organization highlights a different franchisee each month for making a difference in its community.

    The School of Communication at St. Bonaventure University owns TAPinto Greater Olean, an online news site that covers communities near the university. Journalism students staff the site as part of the Jandoli School鈥檚 Journalists鈥 Workshop course, which the Lees team teach.

    Since its inception in January 2016, the news site鈥檚 impact on the Greater Olean community and its readership have increased steadily. TAPinto Greater Olean reporters have written more than 100 local stories on the COVID-19 pandemic, and the site received more than 80,000 page views in March.

    鈥淭APinto Greater Olean has become an important learning lab for Jandoli School students 鈥 and a vital source of information in Western New York,鈥 said Aaron Chimbel, dean of the Jandoli School. 鈥淎nne and Rich Lee work tirelessly to give our students a hands-on journalism education experience. It鈥檚 inspiring to see our students rise to the demands of breaking news and serve our communities and I am thankful they have such dedicated mentors to learn from.鈥